ELOÏSE
LEIBNITZ-ARMSTRONG
A Designer and Illustrator with Nearly 10 Years Experience in Pushing the Bounds of Visual Storytelling
A selection of clients…
Packaging Design
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Packaging Design ~
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I illustrated every detail of this Limited Edition advent calendar’s packaging, from the landscape scenes on every surface, including playful hidden Easter eggs, to the special UV print treatments—creating a countdown experience that delights at every turn.
See the Process Here -
Vermont Teddy Bear Co. │ 2024-2026
Packaging Design, Illustration, Pattern Design
Illustration
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Graphic Design
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Illustration ~ Graphic Design ~
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Designing and Illustrating the covers and interiors for the Daughter of Light Trilogy was an exciting journey. Each cover played a pivotal role in propelling its TikTok fame into Amazon bestseller status.
See the Process of Creating it Here -
Author: Garrett Curbow/Amazon│ 2021-2024
Book Design, Illustration, Print Mechanicals
Illustration
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Editorial Design
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Illustration ~ Editorial Design ~
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I designed the annual Holiday Catalog with a thoughtful balance of festive charm and brand identity, creating an engaging, sales-driven experience. From cozy bears to cheerful holiday characters, every detail was crafted to bring warmth and delight to customers.
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Vermont Teddy Bear Co.│ 2021
Editorial Design, Graphic Design, Product Illustration
Branding
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Marketing
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Branding ~ Marketing ~
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Grounded in principles of accessibility, I rebranded this DEI initiative, from concept to execution that make them stand out in a world of noise and competition.
See the Full Branding Here -
ACCESS+ (Amplifying the Alliance to Catalyze Change for Equity in STEM Success) and WEPAN (Women in Engineering Proactive Network)│ 2021
Branding Design, Social Media Marketing, Team Management, Graphic Design
Animation
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Marketing
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Animation ~ Marketing ~
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Through playful storytelling and vibrant visuals, I brought Vermont Teddy Bear’s mascot, Ted, to life in an animated summer adventure series, creating an engaging experience that captivated audiences and strengthened brand loyalty.
See the Full Collection Here -
Vermont Teddy Bear Co.│ 2023
Motion Media, Social Marketing, Content Creation, Narrative Illustration, Cross-functional Collaboration
Crafting stories that captivate, one design at a time.
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Crafting stories that captivate, one design at a time.
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Crafting stories that captivate, one design at a time. ✴︎ Crafting stories that captivate, one design at a time. ✴︎
Publication Design
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Leadership
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Marketing
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Publication Design ~ Leadership ~ Marketing ~
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Co-Leading a talented team of four artists, I brought The Myoos M Collective's self-published artbook to life. Through innovative design to tie each artist’s aesthetics together through visual storytelling, we crafted an immersive and visually captivating experience for readers.
Look Inside and See the Process Here -
Myoos M Collective of Artists - Mackenzie Quick, Kira Knoop, Hannah Manning-Chan, Elianna Ayala, Eloise L-A│ 2020
Book Design, Team Management, Vendor Relations, Print Mechanicals, Graphic Design, Illustration, Branding, Promotional Marketing
Graphic Design
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Marketing
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Leadership
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Graphic Design ~ Marketing ~ Leadership ~
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I designed and shaped Swive’s digital presence with a team of four, creating bold campaigns and a distinctive brand voice that breaks taboos with style. The result? An engaging, memorable online experience that stands out and leaves a lasting impression.
See the Branding Here -
SWIVE│ 2024
Branding, Content Creation and Marketing, Social Media Design, Graphic Design
Illustration
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Animation
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Marketing
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Illustration ~ Animation ~ Marketing ~
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It’s not just about clicks—it’s about building connections. Through engaging content and strategic campaigns, I turned Pajamagram’s simple pajamas into cozy, dream-like experiences, driving both engagement and conversions.
Take a Look at That Content Here -
Pajamagram│ 2021-2025
Content Creation and Marketing, Social Media Design, Graphic Design
Let's create together!
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Let's create together!
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Let's create together! ✴︎ Let's create together! ✴︎
Welcome to Eloïse's
Creative Realm
UNLEASH CREATIVITY. IGNITE POSSIBILITIES. SEE NEW IDEAS BLOSSOM INTO REALITY.